11 AMC FAST channels, on-demand content joining The Roku Channel
The Roku Channel is poised to get a slate of AMC-created and programmed free ad-supported streaming TV channels under a new multi-year deal, which also includes on-demand content and the continued offer of the network’s premium subscription services.
Specifically, The Roku Channel is teeing up 11 FAST channels from AMC – including one that’s exclusive to the Roku platform – AMC Showcase, featuring hit dramas such as “Mad Men.” As TVREV’s Alan Wolk previously noted to Fierce, exclusivity of FAST channels is rare as they typically utilize library content, though some platforms have had deals for exclusive windows of say 3-6 months, for example.