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VIACOM Insights newsletter

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http://viacominternationalmedianetworks.cmail2.com/t/ViewEmail/i/BAC4E39E382400E3/1DFDA07BC9FB3BA344D0DD5392A9C75A

VIACOM Research document

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NEW Solon Survey of European Cable Communication

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2014 Solon Survey of European Cable Communication.pdf

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NEW White Paper by ARRIS

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CLICK HERE for new white papers from ARRIS re the importance of Air time allocation in Wi-Fi quality of service

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NEW Research by SNL Kagan 2014

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Global Multichannel Special Report

State of Global TV Everywhere

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New DTT & OTT Reports by SNL Kagan

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Global OTT Report:Chile

Western Europe Special Report

Global OTT Report:Taiwan 

State of Global OTT

Global OTT Report: South Korea

Global OTT Report:Venezuela

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Eastern Europe Special Report: Russia & Romania OTT by SNL Kagan

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Eastern Europe Special Report:

Russia is eastern Europe’s largest multichannel and broadband market, with 22.2 million  pay TV households (44% penetration) and 19.4 million broadband households (36.7% penetration) at year-end 2011. From these low penetration levels our models indicate broadband households will grow faster than pay TV households, signaling an opportunity for over-the-top (OTT) services to gain ground.

Romania’s OTT market remains relatively underdeveloped, although consumer appetite for pay video is clear given the market’s 78.3% multichannel penetration rate, second only to Poland (89.7%) in the region. Strong pay TV adoption has been driven by affordable multichannel price points and continued competition among cable, IPTV and multiple DTH operators. Romania’s broadband adoption lagged regional peers at 41.6% in 2011, which, combined with a low-cost and highly saturated pay TV sector, indicates OTT players will be targeting a limited mass market subset. Our models indicate broadband subscriptions will grow at a 3.1% 2011-2020 CAGR, opening opportunities for OTT in the medium term, particularly as the market’s competitive pay TV operators look to multiscreen TV Everywhere systems for competitive differentiation.

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Solon Survey of European Cable Communication

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Solon Survey of European Cable Communication

In cooperation with CTAM Europe – the largest strategy and benchmarking study on European cable operators.  With 14 participating companies from 11 different countries, the 2011/12 edition provides a wealth of references, benchmarks, business ideas and market opportunities.

The key findings show an optimistic and strong industry:

  • European cable operators continue their growth path: They expect an average revenue growth of over five per cent p.a. until 2014
  • Cable remains a highly profitable business, with EBITDA margins expected to grow slightly from the current 46% to 48% of revenues in 2014
  • Broadband services continue to be the strongest growth driver.  On top of this, mobile and B2B are large opportunities

However, cable operators also face new challenges:

  • For the first time, operators expect basic TV penetration to decrease slightly – an effect cable companies plan to compensate by increasingly successful next-generation-TV
  • Competition from IPTV and fiber offers is forecasted to intensify.  Operators expect the majority of own churners to move to these players
  • OTT is to gain in importance.  As a reaction, cable operators plan to integrate OTT offers into their own next-generation TV products or even to launch their own OTT services
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New Studies by CTAM US

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Gen X, Y and i Study

Investigating younger generations, specifically teens (13-17), A18-24 and A25-34 to determine how their lifestyles impact their media and viewing behaviors.

Appy Study

This issue of Pulse provides a look at how viewership via video applications (apps) on both mobile and Internet-connected in-home devices is changing media consumption.

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New White Paper by Solon

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New White Paper “Bundling Wins: The Case for Cable + Mobile Integration” released. This brief analysis takes a look at the strategic advantages of an integration of cable and mobile operators.

Bundling Wins: The Case for Cable + Mobile Integration

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Research by Futuresource

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Consumer Downloads Research 

8% of consumers across the UK, France, Germany and the USA admitted to downloading video content illegally from file sharing websites, a new consumer research study by Futuresource

‘3D enabled’ homes on the rise

More than 10% of US and Japanese households will be ‘3D enabled’ by 2012, Western Europe not far behind.

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Research by Cable & Satellite Europe

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Broadband Survey 

How have broadband service providers from the cable and ADSL camps adapted their pricing strategies to attract and retain users over the year.

Just the Facts

In an increasingly competitive environment, channel providers have to seek out as many sources of revenue as they can.

Peer-to-Peer Management

Broadband service providers are struggling to maintain speeds of service up against an onslaught of peer-to-peer file-sharing traffic.

PVRs and On-Demand Services

The PVR could level the playing field among pay-TV operators and, if coupled with on-demand services, could provide a way to extract additional revenues.

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