[av_one_full first] [av_textblock ]  CTAM Europe’s Marketing Tracks at Cable Congress
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[/av_textblock] [av_hr class=’default’ height=’50’ shadow=’no-shadow’ position=’center’] [av_textblock] Part 1: Call to Arms: Competition and the Industry’s Response: Overview of Cable’s Biggest Threats

Cable faces some very real threats from fiber-to-the-home (FTTH), digital terrestrial TV (DTT) and over-the-top (OTT) services.  Is your company armed to meet the challenges? Don’t miss this special two-part workshop, as industry insiders bring you up to speed on cable’s toughest competitors and best tactics for countering them.

Beginning with an insightful overview of the business, our IHS analyst will present the latest trends, metrics and case studies.

Presenter:
Guy Bisson, Research Director Television, IHS Technology
[/av_textblock] [av_hr class=’default’ height=’50’ shadow=’no-shadow’ position=’center’] [av_textblock] Part 2: Call to Arms: Competition and the Industry’s Response: Roundtable discussion on DTT, FTTH and OTT

Following Part 1, our roundtable panellists will immediately dive into Part II for an indepth discussion about the impact of DTT, FTTH, and OTT on Cable Operators and content providers worldwide, especially in Western and Central Eastern Europe

Moderator: Sam Moorthy, Founder, Icons & Images

Speakers:
Bruce Tuchman, President, AMC/Sundance Global Channel, AMC Networks
Harry de Haas, VP Consumer Marketing & Sales, Ziggo
Steve Allison, Senior Manager, Evangelism, Adobe Primetime
Stephane David, Executive Director Content, Virgin Media
Nick Ontiveros, TV Director, ONO
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