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Agenda

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09:00 – 09:30

Registration and Networking/ Welcome coffee

09:30 – 09:35

CTAM Europe Co-Chairs opening address

Louise Cottrell, SVP, Affiliate Sales, AMC Networks International and Lukas Kernell, Vice President, Programming, Liberty Global

09:35 – 09:40

Master of Ceremonies: Jon Watts, Managing Partner and Co-founder, MTM

09:45 – 10:30

Reimagining TV Viewing: Jack Davison, Executive Vice President, 3Vision

As international scripted TV series are increasingly moving out of Free TV and behind a subscription wall we will take a look at what is really going on with offers to consumers. By using actual data and insight of what has happened with the TV series, and how it is being offered to consumers, we will review some of the key themes of the market. Using a highly visual presentation we will take a fast-paced look at what is going on and how the market is changing, including such topics as:

  • How are TV shows being offered to consumers (the shifting balance of where international tv series are available)
  • How are channels responding to consumer demands (e.g. experimenting with new scheduling and windowing models etc)
  • The Impacts of TV show distribution on Free tv, Pay tv and SVOD
  • Q&A

10:35 – 11:20

What’s Hot & What’s Not: Guy Bisson, Research Director, Ampere Analysis

  • Content strategies of SVoD players globally
  • Commissioning and production development trends and what it tells us about the direction of the content and production market
  • Direct-to-Consumer developments and the future of the TV ‘channel’ market
  • Consumer content preferences and trends
  • including Q&A

11:20 – 11:40

Networking Coffee Break

11:40 – 12:25

The Imperative of Constant Connectivity: Dr Christine Rickett, Director of Marketing Strategy, ARRIS

Dr Rickett will present European findings from the recently-conducted, Global, 20,000-respondent, Connectivity and Entertainment Index — on customer expectations of connectivity, wireless service, security and the relative value of entertainment options.

Topics include:

  • Consumer expectations for constant connectivity
  • Current trends of multi device usage and viewing habits
  • Delivering constant connectivity to consumers, in and out of the home
  • The opportunity for Service Providers
  • Q&A

12:25 – 13:25

Networking Lunch

13:25 – 14:45

Panel Session: The Rise of The Disruptor – Chaired by Jon Watts, Managing Partner, MTM

Bruce Mann, Chief Content Officer, Liberty Global

Dan Fahy, Vice President, Commercial and Content Distribution, VIMN UKNEE

Ben McOwen Wilson, Regional Director, YouTube, Europe, Middle East and Africa

Anette Schaefer, Independent Consultant and past VP TV Business Europe, Deutsche Telekom AG

Guy Bisson, Research Director, Ampere Analysis

  • How will the relationship with ‘traditional’ Pay TV platforms and (primarily) DTC SVOD providers evolve? And why?
  • How many SVOD / DTC content providers can survive in a given market?
  • What brand attributes are required to become / remain one of the surviving SVOD / D2C content providers?
  • The promise of OTT is mouth-watering for advertisers. The issue facing broadcasters will be balance of paid / free (ad supported) can the two live side by side?

14:45 – 14:55

Wrap-up and Thank you – CTAM Europe Co Chairs

Louise Cottrell (AMC Networks International) and Lukas Kernell (Liberty Global)

14:55 – 17:00

Networking drinks
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