CTAM Europe’s Co-Chairs Louise Cottrell (SVP Affiliate Sales, AMC Networks International) and Lukas Kernell (VP Content, Liberty Global) have announced that the CTAM Europe Class of ‘19 has now returned from the Executive Management programme, held at leading graduate business school INSEAD and was a resounding success once again.
Our 7th Class (since its inception in June’14) was made us of Executives from leading media organisations, such as Liberty Global, AMC Networks International, Comcast, Viacom, Melita, CommScope, TET, UpRamp/CableLabs, Turner, Naumac and Cable Europe.
The intensive and interactive week-long course targeted at top executives and is highly-relevant to the cable, telecommunications and media sectors. Next year’s dates are to be finalised (mid-late June 2020) and we will be once again held at INSEAD’s European campus in Fontainebleau, France.
The programme’s five-day curriculum has been developed and customised by INSEAD’s faculty especially for CTAM Europe and the industry. Topics include Strategic Management, Customer Centric Value Innovation, Service Management, Digital Transformation, Value Creation in Finance, and Leadership, among others. INSEAD’s research and case studies are specific to the cable industry and enables CTAME to offer participants valuable insights and provide companies in the Media industry with a world-class, strategic executive programme.
Annet Aris, Adjunct Professor of Strategy at INSEAD, added: “We are delighted to continue to work together with CTAM Europe and engage with the top talent in the Cable industry. The cable industry is going through a major transition and will become one of the key enablers in the digital world. The programme is specifically designed to help them understand industry challenges and opportunities from strategic, customer and organisational perspectives, and will combine the latest academic insights with senior industry expertise.”
CTAM Europe has successfully modelled the course after the hugely-successful and long established Cable Executive Management at Harvard Business School program, run by CTAM North America.