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UID:MEC-09236968fe179eba9959ee08bb5bf80f@ctameurope.com
DTSTART:20261007T130000Z
DTEND:20261007T134500Z
DTSTAMP:20260924T130600Z
CREATED:20260924
LAST-MODIFIED:20260924
SUMMARY:Joint webinar: CTAM Europe, Inga Alika & Marco Frazier, Screen+, on October 7th, 2026
DESCRIPTION:\nJoint webinar with CTAM Europe and Industry Experts; Inga Alika and Marco Frazier, on October 7th, 2026\n\nCTAM Europe’s ‘AI Quarter’ continues this month with Industry Expert Inga Alika joining Marco Frazier to reflect on her time at IBC.\nRegister HERE\nAI is everywhere, but IBC was a clear reminder that technology alone doesn’t move our industry forward — people, ideas, trust, and the connections between them do. This sector thrives at the intersection of content, technology, platforms, and evolving business models.\nThe conversation will explore three core themes:\n\nCreator & Affinity Economy:  Audiences are forming relationships with people, communities, and brands in fundamentally new ways. What does this shift mean for traditional media, and how do we interpret where it’s heading?\nMicrodramas, Vertical & New Distribution Models: Beyond why vertical formats are growing, we’ll examine where they create real business value — from broadcasters and telcos to emerging distribution ecosystems.\nBecoming AI Native: We are transitioning from “What can AI do?” to “How do we redesign the way a media organisation operates around AI?”\n\nThree distinct conversations, all leading to one central question: How do we turn shifting audience behaviour and new technologies into businesses that create lasting value?\nInga Alika, Senior Media Expert\nMarco Frazier, Founder, Screen+\n45 minutes. No hype.\nEnding with Q&A\nRegister HERE\n\n\n\nFor more information on CTAM Europe, Membership and the Annual Executive Management programme at INSEAD – check out www.ctameurope.com or email info@ctameurope.com\n\n#Webinar #MediaIndustry #AI #Streaming #DigitalTransformation #CTAME #CTAMEurope\n
URL:https://www.ctameurope.com/events/joint-webinar-with-ctam-europe-veed-analytics-and-screen-on-july-28th-2026-343-426/
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CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://www.ctameurope.com/wp-content/uploads/2026/09/Inga-and-Marco.png
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