Joint Webinar with Dr Bernd Riefler, CEO and Co-Founder, veed analytics

5th June 2018 Amazon: The Frenemy

Amazon has become a key player in the international video market. They are not only focussing on selected parts of the video value chain, they have built an entire end-to-end ecosystem.

Dr. Bernd Riefler, veed analytics’ Co-Founder and CEO will guide you through Amazon’s video ecosystem ranging from customer facing products (like prime video or FireTV stick) to “machine room” stuff like AWS server space optimized for running video applications.

You will get the full picture of the frenemy; Amazon. Bernd concludes with a deep dive into Amazon channels – a (potential) challenger of traditional pay-tv and Q+As.

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Joint Webinar with Cristina Leal, Cable Europe’s Director Regulatory Affairs

18th April 2018 GDPR: The Marketeer’s Toolkit

Cristina Leal, Cable Europe’s Director Regulatory Affairs, will walk you through the key issues discussed at our December workshop, especially the impact of the General Data Protection Regulation on:

–          Marketing campaigns

–          Profiling activities

–          Rights of individuals

–          Obligations for controllers

As the GDPR comes in force in May, organisations should have reviewed and completed their internal procedures and strategies in order to be GDPR-compliant.

About the GDPR:

The General Data Protection Regulation (GDPR) is driving business agendas worldwide, and will be in force from 25th May 2018.  It has far reaching implications for marketeers, setting out a new legal framework for how personal data can be processed.

Click here for webinar recording

Presentation from GDPR Workshop, Brussels – by leading experts Squire, Patton, Boggs.

11th December 2017, Brussels:  GDPR: The Marketeer’s Toolkit

Organisations should have reviewed and completed their internal procedures and strategies in order to be GDPR-compliant, when the regulation comes in force in May’18. In addition, discussions are on-going in Brussels on additional privacy rules

To help our members prepare for GDPR, CTAM Europe and Cable Europe held a GDPR masterclass focusing on the issues most relevant to your business. This session was led by experts from Squire Patton Boggs, who will help you to make sense of the implications for those processing data and delivering consumer campaigns in this new environment.

About the GDPR:

The General Data Protection Regulation (GDPR) is driving business agendas worldwide, and will be in force from 25th May 2018.  It has far reaching implications for marketeers, setting out a new legal framework for how personal data can be processed.

Click HERE for a copy of the presentation.

Joint Webinar with INSEAD’s leading faculty member, Joerg Niessing

17th January 2018

Deep dive into the following:

Adapting to the ongoing digitization of the economy, and of society in general, is arguably the most challenging transformation every business is currently facing. Digital technologies have become the core of  almost every industry. But one of the most important ‘laws in business’ has not changed at all: Customer centricity and customer orientation. You can only create value and drive profitable growth if you understand not only what customers ‘need’ but also what customers really ‘want’. However, creating customer value and building long-term relationships is even more challenging in a digital world where customers (a) expect more, (b) are well-informed, (c) trust their peers, (d) have more choices and (e) have a voice.

In today’s ‘Age of the Customer’, digital technologies and customer centricity have to go hand-in-hand: new channels & touchpoints, new devices, diverse data, multi-dimensional customers, new competitors, social networks, new ways of interacting with customers and other stakeholders. Today, every business is, in part, a digital business and successful companies embrace and deploy digitization in the right places at the right time and are up to 30% more profitable than digital beginners. That is why digital transformation should be on every senior executive’s agenda. Â

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Joint Webinar with ARRIS – MVPD-Delivered VR/AR via Broadband and the Future of In-home Health care and Education

5th December 2017

VR/AR technologies deliver much more than gaming. They can mix entertainment, preventive health care, and long-distance learning in a variety of combinations. Imagine a world where VR/AR is used to:
  • Provide personalized in-home health maintenance such as alleviating symptoms of PTSD or depression, or distracting patients during painful procedures or recuperations
  • Create an immersive remote education experience by placing students in a VR/AR classroom with their professors and peers
  • Allow people who are hindered by health or injuries to shop, visit the beach, or travel the world
  • These applications may be delivered via fiber, wireless/5G, hybrid cloud and content delivery networks (CDN) into the home, via secure gateways and devices. This session will cite recent application examples and discuss the technology and security needed to enable these applications, and how they may also drive architectural changes in network and CDN implementations.
    Duncan Potter – ARRIS: Duncan Potter, SVP Global Marketing, ARRIS

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Joint Webinar with IHS Markit – “Cable in Europe: Unlocking value through adaptation & evolution”

7th June 2017

“Cable in Europe: Unlocking value through adaptation and evolution”
In the face of strong competition from telco, satellite and online-video rivals, cable has successfully maintained its relevance in the TV and communications industry, forming the backbone of an ever-more connected society in Europe.

Join IHS Markit analysts for a deep dive into the changing dynamics of the cable business, which will analyse:

• The freshest market data – subscriber and revenue growth across TV and broadband
• Cable’s place in the multiplay landscape and where the market power lies
• The rise of SVoD and what it means for cable operators
• Pay TV diversification and platform evolution
• Content strategies and the evolution of channels

Speakers:
• Ted Hall, Research Director, Television, IHS Markit
• Maria Rua Aguete, Director, Media and Service Providers, IHS Markit

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Joint Webinar with S&P Global – Are Cable Operators keeping up with telco innovation

8th November 2016

A copper line revival through VDSL2, G.fast and vectoring technologies has enabled telecoms incumbents to better compete on service with cable bundles. The next phase of development rests on how to keep bundling as a simple and, critically, flexible proposition to the key target groups, at the same time aligning with key digital services. Telcos are rapidly upping the pace of service investment, including in OTT, both third party and proprietary (with virtual or lite pay TV services), to ensure relevance among a broader demographic – are cable operators responding fast enough?

Analysts from the Media & Communications (SNL Kagan) offering of S&P Global Market Intelligence and CTAM Europe will be speaking at a complimentary webinar exploring the structure of bundling competition and performance of the key telcos versus the dominant cable networks in the Netherlands, Germany, Spain and Portugal, specifically evaluating the impact of various cable and telco competitive strategies.

The case studies will examine evolving multichannel and bundling strategies in these territories before presenting S&P Global Market Intelligence’s survey data, comparing cord cutting/nevers findings in key markets in Europe versus the U.S.

Gain valuable insights on how:
· Bundle structures are developing between cablecos and telcos in the Netherlands, Germany, Spain and Portugal
· Multichannel operators are performing off the back of service innovation
· Cord-cutting/nevers trends in key European territories versus the U.S.

Speakers:
Mohammed Hamza, Senior Research Analyst (introduction)
Eric Haglund, Associate Analyst
Andrew Katolo, Associate Analyst
Keith Nissen, Analyst
All Media & Communications (SNL Kagan) analysts at S&P Global Market Intelligence.

Click here for webinar recording